The 7 Ps of Marketing Strategy Optimization

In a world where technologies, markets and customer preferences are constantly evolving, the most successful companies are taking an agile approach to marketing. A marketing strategy isn’t a static document, but an ever-changing roadmap for effectively connecting with customers and prospects in authentic ways. As a business leader, it’s your responsibility to ensure your team is continually reevaluating and reformulating your marketing strategy. Originally developed by Brian Tracy, the “Seven P Formula” helps you assess the key aspects of your … Read More

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